Ridley Insights

The most advanced home pricing tools on the internet.

Real-time market data, home valuation, and comps — with custom pricing strategies to guide your listing.

Unlock Ridley Insights for free.

What You'll Get

Everything you need to price your home like a pro.

  • Smart pricing tools with Ridley AI – Interactive strategies that model buyer demand and days on market.
  • Comparable properties analysis – Real local comps, side-by-side with similarity scores.
  • Local market trends – Inventory, appreciation rates, and list-to-sold ratios updated constantly.
  • Custom adjustments – Add your upgrades, condition, and unique features to personalize your valuation.
Get Ridley Insights

Real data. Personalized insights. Smarter pricing.

How it works:

  1. Fill out the intake form – Tell us about your home’s features, upgrades, and improvements.

  2. Ridley AI analyzes your market – We combine FHFA-certified valuation models, recent comparable sales, and current local trends.

  3. Custom adjustments – Add your upgrades, condition, and unique features to personalize your valuation.
See Your Insights Now

Access Ridley AI

Your personal pricing engine.

When you unlock Ridley Insights, you also get access to Ridley AI — the intelligent valuation assistant that’s redefining how homeowners understand their market.Ridley AI helps you:

  • Ask real-time questions about your home’s value, market timing, or upgrade ROI

  • Explore pricing scenarios and demand forecasts
  • Understand how local inventory and buyer trends affect your sale

It’s like having a pricing strategist on call — 24/7.

See Your Strategy

Choose the pricing approach that fits your goals.

See how different pricing strategies affect your time on market, buyer demand, and total return — then choose the one that matches your goals.

Pricing your home shouldn’t be guesswork.

Unlock advanced valuation tools and market data for $0.