Northwest Santa Rosa · Santa Rosa, CA
Is Now a Good Time to Sell in Northwest Santa Rosa, Santa Rosa?
The median home in Northwest Santa Rosa sells for $705,000 with prices up 7% year-over-year. Ridley's flat fee saves you $17,651.
Northwest Santa Rosa Real Estate Market Conditions
Ridley Sell Score
How it's scored →Moderate
56/100A balanced market with opportunities for well-priced homes.
Median Sale Price
$705,000
+7%Days on Market
65
Price per Sq Ft
$412
Sale-to-List Ratio
99.72%
Homes Sold
15
Sold Above List
6.67%
Pending in 2 Weeks
30.77%
Source: public market records
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Your savings
How much can you save selling in Northwest Santa Rosa?
That's a dream family vacation — save 2.5% of your home value
$705,000
Traditional Agent (3%)
$21,150
Ridley Pro (flat fee)
$3,499
Ready to sell in Northwest Santa Rosa?
Get a personalized selling strategy with AI-powered pricing analysis
Get Your Selling StrategyCost comparison
Cost to sell in Northwest Santa Rosa
| Traditional Agent | Best valueRidley Pro | Ridley Essentials | |
|---|---|---|---|
| Listing fee | $21,150 | $3,499 | $999 |
| Buyer agent | $19,7402.8% avg | $14,100~2% avg | $14,100~2% avg |
| Closing costs (~1.5%) | $10,575 | $10,575 | $10,575 |
| Total cost | $51,465 | $28,174 | $25,674 |
| You save | — | $17,651 | $20,151 |
Based on the Northwest Santa Rosa median home price of $705,000. Ridley buyer agent commission reflects the average ~2% BAC offered by Ridley sellers.
How to sell your house and save on commission in Northwest Santa Rosa
A flat fee of $3,499 instead of the typical $21,150 commission — with a dedicated agent at every step.
AI + expert price your home
AI-powered comps reviewed by your dedicated agent — using Northwest Santa Rosa market data so you list at the right price.
AI prepares your home
AI walk-through identifies what to fix, stage, and photograph. Your agent advises on what actually moves the needle.
Listed on MLS & 100+ sites
Professional listing syndicated to Zillow, Redfin, and everywhere Northwest Santa Rosa buyers look — plus a custom Ridley listing page with AI chat.
Your agent negotiates
Offer comparison, counteroffer strategy, and all back-and-forth with buyers' agents — handled by your dedicated agent.
Close and keep $17,651 more
Contracts, disclosures, deadline tracking, and closing coordination — from accepted offer to keys.
FAQ
Common questions about selling in Northwest Santa Rosa
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